John McCain is slipping fast in the polls. As he senses that he has nothing to lose, the gloves are off. Team Obama will now face one mother of a nasty Republican fighting machine. They will give Obama no quarter, not one inch, and each and every moral objection will be thrown aside. And it started today.
A number of McCain campaign aides, close associates and anonymous sources from within the GOP machine have in the past 48 hours confirmed that the war is on. There won’t be any backing down; anything they can find or make up to hurt Obama, will be used. That strategy holds a big risk for the 72 year old.
When he tried the same approach, about three weeks ago, he got chastised for spouting discredited lies by not only the Obama campaign, but also the press. But it worked; Obama’s numbers started going down, McCain’s went up – and then the financial meltdown happened, upsetting the McCain game plan.
So now he’s going to go back on the attack, but with a true vengeance. Palin started today, raking up Obama’s old connections to some people. Except for Jeremiah Wright, no subjects are off-limits. But McCain had better be careful still, because there’s a new risk involved.
Communicatiestrateeg en schrijver van het boek ‘Megafoonpolitiek‘. Op Twitter te vinden als @kajleers. Politiek bewust, voormalig financieel-economisch journalist, muziekmaker, professionele kletskous, schrijver. Geeft ook social media-trainingen, denkt graag met je mee over communicatiestrategie. En ja, content is en blijft King.